BigFoot Entertainment: Movie Industry > BPO

Mick Gleissner, the chairman of Bigfoot Entertainment, which is based in Cebu, Philippines was interviewed on this show. From what I gather in this conversation he is also an investor in the BPO industry.

Bigfoot Entertainment  is confident that the movie industry will have stronger/greater rewards than the BPO industry.
This interview also highlights my views of how media has influence over the masses. (See sample 1, sample 2)

Interview Highlights:

1:30
First time in the Philippines during September 11, and decided to set-up Bigfoot Entertainment.

7:35
Surprised by ability of Filipinos to sing.

13:00
The close relationship of US and the Philippines and command of English is the reason why BigFoot Entertainment has chosen the Philippines.

14:15
Thailand’s formidable movie industry is because of the governments support. And the creation of movie infrastructure.

19:32 
Comapring quality, people judge through product perception.
Local perception is that a local movies cannot do the following:
Shoot in 35 MM
Light things up properly (see: Fix Crappy Philippine TV part 1: Lighting)
Shoot in soundstage.

20:10
Local market is very limited. Thailand realized this and does not encourage locally target movies only.

20:40
It’s not just local film industry that there are revenues but enticing people to shoot movies in the Philippines. Thailand had 500 shootings, in the last 5 years which accounts for $1 Billion.

21:30
There’s a big government intervention in Thailand, because of it’s a big advertising tool for the country.

22:20
Most of the movies that was shot in the Philippines which had broad audience has always been about war.

23:20
Movies (media) subtly, bring lifestyle, culture to the world, because we glorify what we see in movies. People go to Starbucks, buy SUV’s and acknowledge the power of cinema.

25:30
Product placement is shown in the movies are shown as the norm.

25:54
When Starbucks expanded into Italy, Italians said there’s no way Starbucks will succeed. But people watch movies, and this lead to instant recognition. 

26:40
There will $0 needed in terms of tourism commercial is exposing a beatiful location.

30:20
Filipinos are starting to confident in their abilites, and the Asia’s cultural content is significant that they it will be available to surpass or even match the west.

42:10
Korean creativity has been awaken… Korean films are doing well.

43:20
Producers of “Napoleon Dynamite” were invited by BigFoot Entertainment and were asked to bring down the myth of Hollywood with hardworking, and creativity.